{"id":3180,"date":"2026-04-01T16:35:31","date_gmt":"2026-04-01T16:35:31","guid":{"rendered":"https:\/\/azan.com.vn\/blog\/toi-da-dung-khi-bo-viec-chuyen-sang-ban-hang-online-thu-nhap-tang-gap-4-livestream-2-10-tieng-ngay-khong-thay-met.html"},"modified":"2026-04-16T18:41:53","modified_gmt":"2026-04-16T18:41:53","slug":"toi-da-dung-khi-bo-viec-chuyen-sang-ban-hang-online-thu-nhap-tang-gap-4-livestream-2-10-tieng-ngay-khong-thay-met","status":"publish","type":"post","link":"https:\/\/azan.com.vn\/blog\/toi-da-dung-khi-bo-viec-chuyen-sang-ban-hang-online-thu-nhap-tang-gap-4-livestream-2-10-tieng-ngay-khong-thay-met.html","title":{"rendered":"T\u00f4i \u0111\u00e3 \u0111\u00fang khi b\u1ecf vi\u1ec7c chuy\u1ec3n sang b\u00e1n h\u00e0ng online: Thu nh\u1eadp t\u0103ng g\u1ea5p 4, livestream 2-10 ti\u1ebfng\/ng\u00e0y kh\u00f4ng th\u1ea5y m\u1ec7t"},"content":{"rendered":"
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\"T\u00f4i
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Jotham Lim, m\u1ed9t streamer (ng\u01b0\u1eddi ph\u00e1t tr\u1ef1c ti\u1ebfp) to\u00e0n th\u1eddi gian 33 tu\u1ed5i v\u1eeba c\u00f3 b\u00e0i chia s\u1ebb v\u1edbi Business Insider. N\u1ed9i dung nh\u01b0 sau: <\/p>\n

T\u00f4i t\u1eebng l\u00e0m vi\u1ec7c to\u00e0n th\u1eddi gian cho m\u1ed9t c\u00f4ng ty ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe l\u1edbn nh\u1ea5t Singapore. Tuy nhi\u00ean, k\u1ec3 t\u1eeb th\u00e1ng 10\/2022, t\u00f4i chuy\u1ec3n sang b\u00e1n h\u00e0ng livestream. T\u1ea1i c\u00e1c bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp tr\u00ean TikTok Shop, t\u00f4i b\u00e1n m\u1ecdi th\u1ee9 t\u1eeb tivi, m\u00e1y l\u1ecdc kh\u00f4ng kh\u00ed \u0111\u1ebfn m\u00e1y t\u00ednh. <\/p>\n

Th\u00e1ng 10 n\u0103m nay, thu nh\u1eadp ghi nh\u1eadn kh\u00e1 l\u1eafm. M\u1ee9c l\u01b0\u01a1ng tr\u01b0\u1edbc c\u1ee7a t\u00f4i \u1edf c\u00f4ng ty c\u0169 ch\u1ec9 kho\u1ea3ng 5.500 \u0111\u00f4 la Singapore, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 4.000 USD\/th\u00e1ng. <\/p>\n

Qu\u00e1 m\u1ec7t m\u1ecfi v\u1edbi vi\u1ec7c ph\u1ea3i t\u00ednh to\u00e1n chi ti\u00eau, t\u00f4i chuy\u1ec3n ngh\u1ec1. M\u1ed9t bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp th\u00f4ng th\u01b0\u1eddng k\u00e9o d\u00e0i t\u1eeb 2-4 ti\u1ebfng v\u1edbi kho\u1ea3ng 20 \u0111\u1ebfn 400 m\u1eaft xem. C\u00f3 phi\u00ean t\u00f4i thu h\u00fat \u0111\u01b0\u1ee3c nh\u1eefng 1.400 \u0111\u1ebfn 7.000 ng\u01b0\u1eddi. <\/p>\n

Trong kho\u1ea3ng th\u1eddi gian \u0111\u00f3, t\u00f4i n\u00f3i chuy\u1ec7n kh\u00f4ng ng\u1eebng ngh\u1ec9, m\u00f4 t\u1ea3, gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m v\u00e0 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi. Ph\u00ed xu\u1ea5t hi\u1ec7n tr\u00ean live th\u01b0\u1eddng dao \u0111\u1ed9ng trong kho\u1ea3ng t\u1eeb 500 \u0111\u00f4 la Singapore \u0111\u1ebfn 800 \u0111\u00f4 la Singapore\/gi\u1edd. T\u00f4i c\u0169ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng hoa h\u1ed3ng v\u1edbi m\u1ed7i \u0111\u01a1n h\u00e0ng \u0111\u01b0\u1ee3c b\u00e1n – th\u01b0\u1eddng t\u1eeb 15 \u0111\u1ebfn 30%. <\/p>\n

C\u00e1i hay c\u1ee7a TikTok Shop l\u00e0 trong khi ph\u00e1t tr\u1ef1c ti\u1ebfp, b\u1ea1n s\u1ebd nh\u00ecn \u0111\u01b0\u1ee3c t\u1ed5ng quan m\u1ecdi s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea, t\u1eeb th\u1eddi l\u01b0\u1ee3ng ng\u01b0\u1eddi xem, th\u00f4ng tin nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a h\u1ecd v\u00e0 nh\u1eefng g\u00ec h\u1ecd \u0111ang mua. Nh\u00ecn v\u00e0o \u0111\u00e2y, b\u1ea1n s\u1ebd bi\u1ebft phi\u00ean live n\u00e0y c\u00f3 th\u1ef1c s\u1ef1 hi\u1ec7u qu\u1ea3. <\/p>\n

T\u00f4i nh\u1eadn th\u1ea5y r\u1eb1ng ng\u01b0\u1eddi xem r\u1ea5t th\u00edch s\u1ef1 h\u00e0i h\u01b0\u1edbc v\u00e0 k\u1ecbch t\u00ednh. Tr\u01b0\u1edbc m\u1ed7i bu\u1ed5i ph\u00e1t tr\u1ef1c ti\u1ebfp, t\u00f4i \u0111\u1ec1u th\u1ea3o lu\u1eadn v\u1edbi c\u00f4ng ty \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 m\u1ee9c chi\u1ebft kh\u1ea5u. C\u00f3 th\u1ec3 m\u1ea5t t\u1edbi 1 th\u00e1ng \u0111\u1ec3 t\u00ecm ra chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p. <\/p>\n

Th\u00f4ng th\u01b0\u1eddng, c\u00e1c s\u1ea3n ph\u1ea9m s\u1ebd r\u1ebb h\u01a1n t\u1eeb 5 \u0111\u1ebfn 30% so v\u1edbi c\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c. \u01afu \u0111\u00e3i gi\u1ea3m gi\u00e1 n\u00e0y ch\u1ec9 k\u00e9o d\u00e0i trong su\u1ed1t th\u1eddi gian ph\u00e1t tr\u1ef1c tuy\u1ebfn. <\/p>\n

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T\u00f4i d\u00e0nh t\u1eeb 2-10 ti\u1ebfng\/ng\u00e0y \u0111\u1ec3 ph\u00e1t tr\u1ef1c ti\u1ebfp, k\u1ec3 c\u1ea3 v\u00e0o cu\u1ed1i tu\u1ea7n. C\u00f4ng s\u1ee9c t\u00f4i b\u1ecf ra \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u1ec1n \u0111\u00e1p. <\/p>\n

V\u00e0o th\u00e1ng 11, thu nh\u1eadp t\u0103ng g\u1ea5p g\u1ea7n 4 l\u1ea7n so v\u1edbi th\u00f9 lao c\u00f4ng ty c\u0169. T\u1ea5t nhi\u00ean, con s\u1ed1 n\u00e0y s\u1ebd bi\u1ebfn \u0111\u1ed9ng v\u00e0 \u0111\u1ea1t \u0111\u1ec9nh \u0111i\u1ec3m v\u00e0o nh\u1eefng th\u00e1ng c\u00f3 s\u1ef1 ki\u1ec7n, ch\u1eb3ng h\u1ea1n nh\u01b0 11\/11 ho\u1eb7c Black Friday. M\u1ed9t s\u1ed1 phi\u00ean t\u00f4i live \u0111\u1ebfn t\u1eadn 3 gi\u1edd s\u00e1ng. <\/p>\n

T\u00f4i kh\u00f4ng h\u1ed1i h\u1eadn khi t\u1eeb b\u1ecf c\u00f4ng vi\u1ec7c c\u0169. L\u00e0 m\u1ed9t ng\u01b0\u1eddi tr\u00e0n \u0111\u1ea7y n\u0103ng l\u01b0\u1ee3ng v\u00e0 h\u01b0\u1edbng ngo\u1ea1i, c\u00f4ng vi\u1ec7c hi\u1ec7n t\u1ea1i mang l\u1ea1i cho t\u00f4i s\u1ef1 t\u1ef1 do. Ngu\u1ed3n thu nh\u1eadp c\u0169ng kh\u00e1 h\u01a1n tr\u01b0\u1edbc nhi\u1ec1u. <\/p>\n

TikTok, v\u1edbi nh\u1eefng m\u1ee5c ti\u00eau \u0111\u1ea7y tham v\u1ecdng, \u0111ang d\u1ef1 \u0111o\u00e1n m\u1ee9c t\u0103ng tr\u01b0\u1edfng v\u01b0\u1ee3t b\u1eadc t\u1ea1i ch\u00e2u \u00c1. M\u1ed9t gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh trong khu v\u1ef1c cho bi\u1ebft 15 t\u1ef7 USD t\u1ed5ng doanh thu h\u00e0ng h\u00f3a (GMV) c\u00f3 th\u1ec3 l\u00e0 con s\u1ed1 \u201ckhi\u00eam t\u1ed1n\u201d n\u1ebfu so v\u1edbi s\u1ee9c h\u00fat c\u1ee7a \u1ee9ng d\u1ee5ng. <\/p>\n

\u201cTikTok hi\u1ec7n \u0111ang chi m\u1ed9t s\u1ed1 ti\u1ec1n \u0111\u00e1ng kinh ng\u1ea1c \u0111\u1ec3 khuy\u1ebfn kh\u00edch c\u1ea3 ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n\u201d, Jonathan Woo noi, \u0111\u1ed3ng th\u1eddi \u01b0\u1edbc t\u00ednh c\u00e1c \u01b0u \u0111\u00e3i r\u01a1i v\u00e0o kho\u1ea3ng 600 tri\u1ec7u \u0111\u1ebfn 800 tri\u1ec7u USD\/n\u0103m. <\/p>\n

Theo \u0111\u1ea1i di\u1ec7n TikTok Shop, \u1ee9ng d\u1ee5ng s\u1ebd \u201cti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng\u201d khi ng\u00e0y c\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi b\u00e1n s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi. V\u00e0o n\u0103m 2022, TikTok Shop m\u1edf r\u1ed9ng ra 6 qu\u1ed1c gia \u0110\u00f4ng Nam \u00c1, bao g\u1ed3m Singapore, Malaysia, Indonesia, Philippines, Vi\u1ec7t Nam v\u00e0 Th\u00e1i Lan. <\/p>\n

\u0110\u01b0\u1ee3c bi\u1ebft t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay, TikTok v\u1eabn xem M\u1ef9 l\u00e0 th\u1ecb tr\u01b0\u1eddng quan tr\u1ecdng b\u1ea5t ch\u1ea5p vi\u1ec7c \u0111\u1ed1i m\u1eb7t v\u1edbi l\u1ec7nh c\u1ea5m. V\u00e0o th\u00e1ng 11\/2022, \u1ee9ng d\u1ee5ng \u0111\u00e3 ra m\u1eaft t\u00ednh n\u0103ng mua s\u1eafm, \u0111\u1ed3ng th\u1eddi li\u00ean k\u1ebft v\u1edbi m\u1ed9t lo\u1ea1t c\u1eeda h\u00e0ng nh\u1ecf, content creator (ng\u01b0\u1eddi s\u00e1ng t\u1ea1o n\u1ed9i dung) v\u00e0 influencer (ng\u01b0\u1eddi c\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng). K\u1ebf ho\u1ea1ch ti\u1ebfp theo khi \u0111\u00f3 l\u00e0 tri\u1ec3n khai m\u1ed9t th\u1ecb tr\u01b0\u1eddng mua b\u00e1n g\u1ea7n gi\u1ed1ng v\u1edbi n\u1ec1n t\u1ea3ng web mua s\u1eafm truy\u1ec1n th\u1ed1ng \u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng M\u1ef9 c\u00f3 th\u1ec3 t\u1ef1 t\u00ecm ki\u1ebfm, so s\u00e1nh v\u00e0 mua s\u1ea3n ph\u1ea9m \u1edf m\u1ed9t n\u01a1i. <\/p>\n

Theo: BI <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/figcaption><\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"

L\u00e0 m\u1ed9t ng\u01b0\u1eddi tr\u00e0n \u0111\u1ea7y n\u0103ng l\u01b0\u1ee3ng v\u00e0 h\u01b0\u1edbng ngo\u1ea1i, c\u00f4ng vi\u1ec7c hi\u1ec7n t\u1ea1i mang l\u1ea1i cho t\u00f4i s\u1ef1 t\u1ef1 do.<\/p>\n","protected":false},"author":2,"featured_media":4330,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[702,705,704,24,706,37],"class_list":["post-3180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-huu-ich","tag-cham-soc-suc-khoe","tag-huong-hoa-hong","tag-livestream","tag-loc-khong-khi","tag-so-lieu-thong-ke","tag-thuong-mai-dien-tu"],"_links":{"self":[{"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/posts\/3180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=3180"}],"version-history":[{"count":1,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/posts\/3180\/revisions"}],"predecessor-version":[{"id":3242,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/posts\/3180\/revisions\/3242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/media\/4330"}],"wp:attachment":[{"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=3180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=3180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/azan.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=3180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}